Presentation Details

~~~~~~~~~~~~~~ The Eleventh International Literacy and Education Research Network Conference on Learning

Course Website Usage among Distance Learning Business Students: The Role of Prior Experience

T. Ramayah Thurasamy.


Usage of course websites as an aid to teaching has gained acceptance with the advent of information and communication and the proliferation of Internet technology. This paper looks at the acceptance of a course website by students of a distant learning business program offered by a public institution of higher learning. Using the Technology Acceptance Model (TAM) (Davis, 1989) as the basis, a structured questionnaire was used to elicit responses from 106 students enrolled in a business research methods course at the undergraduate level. TAM proposes that perceived ease of use (PEU) and perceived usefulness (PU) will influence the behavioral intention to use a technology. This paper also looks at the impact of prior experience on the total relationship. It was found the relationship between perceived ease of use, perceived usefulness and behavioral intention was higher for those with prior experience than those without prior experience (R2=0.93 vs R2 0.64). Another interesting finding was that for those with prior experience perceived ease of use was the influential predictor whereas for those without prior experience perceived usefulness was more influential. Implications for student training and development is forwarded.

Presenters

T. Ramayah Thurasamy
Associate Professor
School of Management
Universiti Sains Malaysia

He graduated with a B. Management (Second Class Upper with Honours) from the Universiti Sains Malaysia. He started his career as a Tutor with the Universiti Sains Malaysia in 1990 at the School of Management. In 1997, he completed his MBA and was promoted to the post of lecturer. He is currently Head of Department of Production/Operations Management, School of Management, Universiti Sains Malaysia.

He has taught courses in Statistics, Operations Management, Research Methods, Forecasting and Computer Literacy at undergraduate level. He has supervised numerous MBA students in the fields of Information Systems, Operations Management, Marketing Management and Organizational Behaviour. He is also currently supervising numerous students at the MA and PhD levels.

He has been involved in conducting training courses for the government (Research Methods for candidates departing overseas for higher degree, Jabatan Perkhidmatan Awam).

He is also actively invloved with short tems research grants currently holding 2 research grants one in the area of Orgnizational Behaviour and the other in the validation of a new methodology. He has also presented numerous papers at local and international conferences. He is also active in research publications having published research papers in several local and international journals of repute.

Keywords
  • course website
  • distance learning
  • prior experience
  • Technology Acceptance Model (TAM)



(Virtual Presentation, English)